Author: Dale Yuzuki

Dale Yuzuki Color Logo

A new website, a new logo

Logos are funny things. Instantly recognizable, a visual memory can last so much longer than words or sounds. And of course as it is an aesthetic, it all depends on individual feelings and emotions and tastes around it, where there …

COVID-19: From Chaos To Cure Tablet

The choice of a title – a question of branding

As this is my first book, it was a curious thing to discover that 1) a book is just a marketing tool for additional goals, and 2) the title is a 5-word haiku that captures the essence of what it’s …